After months of cancellations and uncertainty, Gulmarg’s early snowfall lifts spirits and bookings—ushering in a fresh wave of winter tourism across Kashmir’s iconic destinations.
By: Javid Amin | 03 October 2025
A White Awakening in Kashmir’s Winter Crown
In the early hours of Thursday morning, Gulmarg woke up under a white veil. The first snowfall of the season turned the famous meadows, pine slopes, and rooftops of cottages into a postcard-perfect winter scene. The Affarwat Peak, standing tall at 3,979 meters, wore its signature coat of snow once again — a sight that instantly went viral across social media platforms and brought smiles across the Valley.
This snowfall isn’t just a visual delight; it’s symbolic. After months of tension and cancellations following the Pahalgam terror attack in April, Kashmir’s tourism industry has been struggling to find its rhythm again. But with Gulmarg’s snowflakes returning earlier than expected, there’s a new buzz in the air — a sense that winter might just heal what summer broke.
Nature’s Comeback After a Difficult Summer
For months, Kashmir’s travel economy had been on a fragile line. April’s tragic incident in Pahalgam had rippled across the tourism calendar, leading to mass cancellations, curtailed itineraries, and the temporary closure of iconic sites like Betaab and Aru Valley.
“Gulmarg has always been the heart of our winter tourism. After months of silence, this snow feels like nature’s invitation,” said a hotelier from Gulmarg, smiling as he brushed the snow off his porch railing.
The mood across the Valley shifted almost overnight. Locals began sharing pictures of snow-dusted chalets and gondola cabins shimmering under the pale morning light. Within hours, hashtags like #GulmargSnowfall, #KashmirInWinter, and #WinterIsBack began trending.
For residents, this wasn’t just about aesthetics. It was emotional — a reminder that Kashmir’s winters always bring hope, healing, and togetherness.
Early Western Disturbance: What the Weather Says
According to the India Meteorological Department (IMD), this early snowfall was caused by an unexpected western disturbance sweeping across north Kashmir.
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Affarwat Peak and nearby slopes received a light but consistent layer of snow.
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Temperature: Gulmarg dropped to -1°C, while Srinagar recorded a cool 8°C.
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Forecast: More snowfall expected between October 5–7, potentially extending into the upper reaches of Sonamarg and Kupwara.
The IMD also issued advisories for high-altitude passes including Sinthan Top, Zojila, and Razdan Top, warning travelers of possible road closures and slippery conditions.
Despite these cautions, the snowfall is viewed as a positive omen. Early snow often means a longer ski season, which could stretch into late March — a major boost for local businesses.
Tourism Industry Reacts: “The Revival We’ve Been Waiting For”
The response from tourism stakeholders has been overwhelmingly upbeat. Hoteliers in Gulmarg report a sudden spike in inquiries within hours of the snowfall.
“This early snow is a blessing. Tourists are already booking adventure packages. It’s the revival moment we’ve been waiting for,” said Rehana Begum, a Srinagar-based travel planner who specializes in curated winter tours.
🧳 Surge in Bookings
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Gondola rides: The iconic two-phase Gulmarg Gondola has seen a booking increase of nearly 40%.
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Snow treks: Operators are promoting early-season hikes around Kongdori Bowl and Drung Frozen Waterfall.
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Hotels & homestays: Occupancy rates that hovered around 30% in September have already doubled.
🎿 Economic Significance
Last year, Kashmir welcomed over 2.2 million domestic tourists, but the April disruptions had slowed growth. With this snowfall, the Jammu & Kashmir Tourism Department expects a 15–20% increase in winter arrivals compared to last year — provided the weather remains stable and connectivity stays open.
Gulmarg: Asia’s Ski Capital Returns to Life
Nestled 50 kilometers from Srinagar, Gulmarg has long been celebrated as Asia’s highest ski resort and a tentative UNESCO World Heritage Site. Each winter, its powder-soft snow attracts professional skiers from across the world — from Austria to New Zealand.
With this early snowfall, the ski slopes of Apharwat are likely to open weeks ahead of schedule. The Gulmarg Ski Patrol has already begun inspecting runs, while adventure agencies are finalizing heli-skiing and snowboarding itineraries.
“This year, we’re expecting more domestic adventure travelers than ever,” said Danish Mir, an instructor at the Gulmarg Ski Institute. “People who usually went abroad for skiing are realizing Gulmarg offers world-class slopes — and it’s right here in India.”
Beyond Skiing: Snow Fun for Everyone
While skiing and snowboarding dominate Gulmarg’s image, the early snow means a longer window for family-friendly activities:
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Snowmobile rides through pine trails
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Sledging near the Golf Course meadows
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Photography tours and frozen waterfall treks
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Kahwa and Harissa festivals, celebrating local winter food
For families and honeymooners, Gulmarg’s cozy wooden chalets, fireplace lounges, and warm Kashmiri hospitality make it an irresistible winter escape.
Hoteliers & Locals: A Sense of Relief
For hotel owners and local guides, this snowfall represents more than beauty — it’s a financial lifeline.
“Winter is our golden season,” said Bilal Ahmad, who runs a boutique stay near Kongdori. “Every snowflake means bookings, livelihoods, and smiles. When tourists come, the entire valley breathes again.”
The ripple effect of tourism in Gulmarg is vast. From pony owners and ski instructors to artisans and café owners, an active winter means everyone earns.
Emotional Resonance: Snow as a Symbol of Renewal
In Kashmir, snowfall is deeply cultural. It signifies cleansing — a fresh start after the turbulence of summer.
For locals, the first snow isn’t just weather. It’s a moment of shared joy, when families gather around kangris (traditional fire pots), sip noon chai, and watch the world turn white together.
Social media was filled with heartfelt captions:
“First snow, first smile in months.”
“Our mountains are alive again.”
Snow, in essence, becomes Kashmir’s annual poem of resilience — proof that no matter how harsh the seasons, beauty always returns.
Social Media Buzz & Global Spotlight
Travel influencers, journalists, and photographers were quick to capture Gulmarg’s transformation. Within hours, images of snow-covered pines and gondola cabins made their way to Instagram, X, and travel portals like Tripoto and Lonely Planet India.
Several travel agencies across Mumbai, Delhi, and Bengaluru reported increased search queries for “Gulmarg snow trip 2025” and “Kashmir winter packages.”
This digital excitement is expected to translate into on-ground tourism in the coming weeks.
Looking Ahead: A Promising Season
Meteorologists predict steady snowfall through mid-October, followed by heavier snow between December and February — ideal for winter sports and Christmas–New Year travel.
If these conditions hold, 2025 could mark Kashmir’s strongest winter season in nearly five years.
The J&K Tourism Department is already planning:
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Extended winter festivals featuring skiing and music events
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Night skiing trials at selected slopes
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Digital marketing campaigns showcasing “Winter in Paradise”
Travel Advisory for Visitors
For those planning a trip after this first snowfall:
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Pack warm: Layered thermal clothing, gloves, snow boots, and waterproof jackets.
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Check road status: Especially for Tangmarg–Gulmarg route.
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Book gondola tickets online in advance via the official portal.
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Stay updated: Follow local weather and IMD bulletins before driving up.
Why Gulmarg Matters to Kashmir’s Revival
Gulmarg isn’t just a hill station — it’s the heartbeat of Kashmir’s winter economy. Its success often determines the season’s overall tourism performance.
Each snowfall here doesn’t just beautify the landscape — it revives livelihoods, restores faith, and reminds the world that Kashmir is open, alive, and welcoming.
Plan Your Winter Escape to Gulmarg
The snow is calling, and Gulmarg is ready. Whether you’re craving adventure, romance, or pure peace, this Himalayan gem promises it all.
Book Your Gulmarg Snow Experience 2025
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5-Day Snow Adventure: Ski lessons, Gondola ride, frozen waterfall trek
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Romantic Winter Retreat: Luxury stay, candlelit dinner, Dal Lake tour
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Family Winter Fun Package: Sledging, snowmobile rides, bonfire evenings
📞 Call: +91 97960 24 365 | +91 88033 24 365 | 🌍 Visit: www.JKLTravels.com | www.KashmirTravels.in
The Final Word
As snowflakes settle over the slopes of Gulmarg, they bring more than chill — they carry hope. Hope for a strong season, for tourists returning, and for Kashmir’s enduring spirit that finds beauty even after storms.
This first snowfall is not merely a weather event. It’s a symbolic return to joy — a reminder that in the Valley of silence and snow, life always finds a way to sparkle again.
